Aldridge & Associates, LLC

rss

Blog and News


Greeting Your Patients with a Smile

For some individuals it takes tremendous energy and effort to welcome each and every patient with a smile. To some employees it is a challenge and in too many instances can be perceived as insincere. Let’s face it, we are all busy with various tasks including answering the telephone, processing payments, verifying insurance, sterilizing instruments, seating patients, breaking down treatment rooms, assisting the doctor and much, much more. However, it is paramount that we never lose sight of the fact that it is our job to make every patient feel wanted and appreciated. Let me ask you, have you ever sat in a dental or medical office and heard the same greeting and tone of voice to every person who walked in? “Hi, how are you?” Today, there seems to be a lack of emotion and/or genuine concern for our patients who in many instances have had to work up the courage to step in the door. Remember, you work for a dentist and over 30% of patients FEAR going to the dentist. Starting today, take the time to learn about your patients and become the catalyst who helps them feel comfortable. Get to know your patients and become familiar with one little topic that is special to each of them. By doing so you will show that you are interested and care and most importantly convey the message that they are special. Learn to identify those patients who appreciate your service and treat them like royalty. You deserve the finest that dentistry has to offer. By learning to master your team’s patient relationships, you will maintain The Dentist’s Edge.

Dental Patient - Financial Policy

Does your office have a written financial policy? As clinicians and professional businessmen and women we deserve to be paid for our services at the time of treatment. Unfortunately, in most dental offices our patients are not familiar with our expectations. In order to minimize any misunderstanding, it is imperative to provide each and every patient with a written financial policy for your office. This policy should contain treatment estimates including any potential insurance reimbursement and the amount of money your offices expect to collect on the day of treatment. As a rule of thumb your office should collect 35-40% of the patient's portion on the day of service. A comprehensive written financial policy will minimize confusion and help your business remain fiscally responsible, maintain your financial health and make it easy for your patients to say YES to your recommended treatment. At a minimum the following items should be included in your financial policy: • Various payment options available for treatment • Incentives for the patients to pay early • Patient acknowledgement of financial policy in writing prior to treatment As an entrepreneur and doctor, you and your team deserve the finest that dentistry has to offer. By developing and implementing a responsible financial policy your patients will understand the importance of paying you on time every time. Maintain The Dentist’s Edge by taking the time to develop and implement a financial policy.

Stop and Listen!

Stop! Do you listen and comprehend what your patients are saying to you? Do you know what your patients' short term and long term dental goals are? The most detrimental thing dentists can do is assume they know what their patients want or what they can afford. In too many instances dentist fail to evaluate their patients’ wants and needs and simply assume they know best. In our over 100 years of combined experience dealing with every type of patient imaginable, we have found that by learning to ask the patients the right questions, the astute clinician can learn how to decipher the patient’s true desires. Take the time today to get to know your patients and find out what is important to them. Validate your patient’s feelings and concerns by asking numerous questions to show you care. Each and every one of us want to be appreciated and when we as dentist learn to listen our patients value our relationship. By learning to use your Intra-oral camera and including your patients in their own diagnosis, your case acceptance will soar. You deserve the finest that dentistry has to offer. Learning to master your team’s patient relationships, to ensure that no patient ever leaves your office dissatisfied will enable you to maintain The Dentist’s Edge.

5-Star Customer Service in the Dental Office

Whether you are in the dental business, hotel business or travel business, legendary service begins by anticipating and delivering the unexpected. Enthusiasm, compassion, charisma and empathy are all attributes of high-quality employees who possess excellent customer service skills. As Joe Quitoni, Corporate Director, Culture Transformation for Ritz Carlton said, “I can train you to do anything I would like you to do… but I cannot train you how to deliver service from the heart. You’ve either got it or you don’t — it’s an innate behavioral ability. And in service, you’ve got to have it.” Learn to provide 5-Star Customer Service today and you will recession proof your dental business forever. You deserve the best and mastering your company’s customer service communication abilities will enable you to maintain The Dentist’s Edge forever.

Collect Now, Not Later

One of the biggest challenges facing today’s dentist is collecting money for services rendered. This process should be simple. The dentist performs dental treatment for a fair and reasonable fee, and the patient pays. Just like at the grocery store, right? Wrong! Unfortunately, in too many instances, the patient is dismissed without ever paying for their dental treatment. Instead, dental claims are filed with insurance companies (93 percent of dentist are “in-network” in some form of dental plan), and monthly statements are mailed to the patient at an average cost to the business of $5–$7 (labor, statement and personnel cost) per statement, per month. The results? The dentist and business have to wait on their money, ultimately resulting in diminished cash flow, “outstanding” receivables and poor accounts-receivable ratios. During the interim, employees, vendors, landlords and other debt service is paid out of the owner’s pocket. In other words, the owner has to bankroll the business and provide the funds while waiting on their money. This is no way to do business. In fact, the “we will bill you” mentality is a recipe for disaster. While the goal should be to collect all monies at the time of service, your office should collect at least 35-50% of your daily production to maintain good cash flow. Do you know your businesses daily collection percentage? If not ask TODAY. Mastering your communication and collection skills are critical in developing a highly spirited and educated dental team and are a key factor in helping any dental clinician & businessmen reach their ultimate potential. Commit today, to begin learning how to work on your business (non-clinical) instead of in your business. You deserve the best and maintaining excellent cash flow is critical to preserving The Dentist’s Edge.

Mastering Communication Skills

Developing beautiful communication skills are one of the greatest assets that a highly trained leader or team member can possess. In fact, excellent communication skills are at the forefront of learning how to motivate patients to accept your proposed dental treatment. Combined, our physiology (facial expressions, eyes, hand gestures, head nods, etc.), voice tone and words make up how we communicate. If fact, 55% of all communication is physiological or non-verbal. Thirty-eight percent (38%) of all communication consists of voice tone (prosody, timbre, modulation, pitch, strength, etc.) and 7% includes our actual words spoken. Great communicators appreciate the fact that the voice is the most powerful instrument in the world and the eyes are the gateway to earning trust. They also know that trust leads to increased case acceptance. Mastering communication skills are critical in developing a highly spirited and educated dental team and are a key factor in helping any dental clinician & businessmen reach their ultimate potential. Commit today, to begin learning how to work on your business (non-clinical) instead of in your business. You deserve the best and mastering your communication abilities will help you maintain The Dentist’s Edge.

Dental Recare

A critical component of every successful dental practice is a highly trained dental hygiene department. In a successful dental business, the Dental Hygiene department should be viewed as the catalyst for treatment acceptance while providing appropriate and timely assessments that lead to the diagnosis of needed and adjunctive dental services. Further, a comprehensive system must be in place for reactivating overdue hygiene patients. In fact, if less than 98% of all dental hygiene patients are scheduled at any given time (AGD Impact August, 2017 Vol. 45, No 8, pg. 23) your hygiene department is underperforming. Do you know what percentage of your hygiene patients are scheduled for their next dental appointment? If not, ask your front office manager to run a detailed report so you can take corrective actions, TODAY! Developing a highly spirited and educated dental hygiene department is a key factor to helping any dental clinician & businessmen reach their ultimate clinical and business potential. Learning to work on your business instead of in your business is the 1st step to developing a highly successful business that enables you to maintain The Dentist’s Edge. Call today (800-665-3663) for your FREE copy of “9 KPIs AND CORRECTIVE ACTIONS FOR THE GENERAL DENTIST.”

Importance of a Great Dental Hygiene Program

Practice management consultants understand that the dental hygiene department is the backbone of the business. A review of national dental statistics confirms that it is very difficult to build a profitable, high quality hygiene department without obtaining six-point periodontal charting on every adult patient. Dentist who are committed to completing six-point periodontal charting will significantly increase the amount of non-surgical periodontal therapy in their business while transforming their hygiene department from a loss leader, producing under $1,000 daily, to a production leader, achieving well over $2,500 per day (increased production of over $300,000 per year). Learning to work on your business instead of in your business is the 1st step to developing a highly successful business that enables you to maintain The Dentist’s Edge. Call today (800-665-3663) for your FREE copy of “9 KPIs AND CORRECTIVE ACTIONS FOR THE GENERAL DENTIST.”

Why Should You Measure Your Patient’s Satisfaction?

We don’t know what we don’t know. If don’t listen to our patients, the good and the bad, we have no way to measure how we truly are doing. There is one good thing that can come out of poor reviews and that is we can learn where we can approve upon. We have to know where we are failing in order to learn how to become successful.

Is Your Dental Team Prepared?

Do you know how much valuable time is lost looking for dental materials and supplies while the patients sits in the treatment room anticipating the treatment to come? With well-designed systems such as those that can be purchased through Aldridge & Associates, LLC your entire office can be set-up to include every procedure and material so you can focus on providing excellent dental care while maximizing profits. Increase efficiency, decreased time and maintain The Dentist’s Edge with Standard Operating Procedures.